Marketing Strategy

Marketing Strategies are based on specific actions to achieve certain objectives whether they are to publicize a product, increase sales or build customer loyalty. And is that more than half of the purchases made on your surface can be planned in advance. To carry out these strategies you must take into account the colours of the posters, the location of certain products or environmental music, among many other points. Starting from the base that between 30% and 60% of the sales made in the supermarkets are spontaneous purchases, that is to say, purchases in which the consumer is carried away by his impulses, marketing strategies for supermarkets should be a role model for your business. Thanks to this type of strategy, you will achieve that certain purchases, consequence of the impulse, are to be encouraged and, consequently, the average ticket of the consumers will increase.